ABOUT

Renaissance (wo)man. Creative, Art Director, Designer, Raconteur,
Thinker, Maker of cool things.

Otilee is passionate creative with a finely honed commercial sensibility.
Combining both big picture and conceptual dot-joining super-powers along with a sharp eye for detail. Otilee likes to describe herself as 'like Valentino with a hand grenade', jab jab and right hooking her way through the creative process with the finesse of a ballerina.

Producing work for various fashion labels and major brands across Australia, NZ, Asia and the UK.
Otilee specialises in art direction and content creation, conceptualising and crafting engaging campaigns, content and branding.

Based in Melbourne Australia, Otilee is available for freelance and consulting work weaving worlds and selling dreams anywhere in the cosmos.

Solving business' problems with creative solutions born of insatiable curiosity and passion for the process.
To create emotional connections between brands and their customers that allows me to fall in love with the message and in turn, share the love with you (I'm a share-bear like that).

CREATIVE STRATEGY

Meaningful and effective creative starts with research and strategic thinking making a good creative brief.

BRAND IDENTITY

Bringing your brand to life by defining and designing a rich visual / verbal language.

CAMPAIGN CREATIVE

Big ideas tempered by solid research and insights into conceptual and strategic visual problem solving across a range of media.

CONTENT CREATION

Conceptualising, art directing and producing photoshoots, videography, illustrations etc.
I know how to source cool people and I'm not afraid to use them!

SOCIAL MEDIA

Defining themes, mixing curation with creation or one or the other.

INSTALLATION / SET DESIGN

Taking the creative to a three dimensional space. Retail windows and in-store, trade shows, shop-in-shops or photographic sets.

CLIENTS

Some brands and business' I've had the pleasure of working with.